VIDEO MARKETING // BRAND STORY

 Video has, for years now, been the highest converting content in digital marketing.

What is your BRAND STORY?
Your BRAND STORY is a focused collection of stories that you have chosen to create, that intentionally communicates what you want people to know about your brand so that the right people become your customers for life.

Is your brand…

Fun? Philanthropic? Competent? Professional? Relevant? Caring? Customer-Focused?

The excited thing is if these people have never heard of you they are a blank slate! When they see any kind of content you share; video, photo, copy, reviews, testimonials, it’s an opportunity to create a BRAND STORY in your favor!

Your existing customers, happy and unhappy, will tell stories about your brand whether you like it or not. They influence people who haven’t even had a chance to experience your brand. You can’t control that and that’s OK.

What you can control is the STORY that you communicate through your content

Your content helps shape their perception and opinion of your brand. This is popularly called “positioning”. This “positioning” is happening all the time, with or without your involvement. It could be good, it could be bad. Without intentional involvement your leaving a lot to chance and I don’t like chance running my business or yours.

If you attracted people that share in your mission and values...Would they be more likely to do business with you?

We have created a content marketing system to create high-quality, dynamic content that shares the mission and values of your company while also emotionally connecting with people. 

You and your team are busy so we've structured the content creation in a way that optimizes your schedule without sacrificing quality. 

The Process

Each quarter you and our team are intentionally crafting specific content around your BRAND STORY that is reviewed and approved before shooting so that we can collaborating the video shoot in a fast, effective, and high quality manner.

Check out this fun video showing what a content day might look like!

VIDEO MARKETING PACKAGES

If your curious why we have our packages setup the way we do and want to learn more watch this video!

If your ideal people could easily identify what made you different than the competition... Do you think they would be more likely to do business with you?